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Superflat Concrete Kitty was created as a totem to the increasing importance of pop culture in the 21st century. The influence that the fictional world is currently having on the real one is more apparent than ever, from the Simpsons predicting the rise of Trump to Pokemon Go causing chaos in cities across the globe.
Hello Kitty, very much the queen of pop culture, has been used to symbolise this transition. Worth around $7 billion per year, the 43 year old pop culture icon has been cast in concrete - a material that offers greater permanence than the usual plastic that is synonymous with today's throw away culture.